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Tag: Personal Branding

【職場攻略】修煉個人品牌 職場成功的法門

為了在競爭激烈的市場中脫穎而出,企業不惜投入大量金錢打造「企業品牌」,以吸引目標客戶購買他們的產品或服務。同樣,個人若要在職場上取得成功,也需要打造「個人品牌」,以吸引企業招募自己入伍,或在現職企業內獲得上級的賞識,進而取得晉升機會。可以說,一個人在職場上的成功,很大程度取決於能否說服他人認可自己的價值。 ...

Standing out helps land a job

Internships with major companies are a powerful weapon in the race to find employment, writes Ben Kwok. ...

Social media opens gate to candidates

To say that you “don’t exist” without an online profile and a social media presence might seem something of an exaggeration, but as far as employers and career advisers are concerned, it is increasingly true, writes John Cremer. ...

Perfect your profile

Your social media profile is only a click away from being viewed by recruiters, employers and potential future managers, writes Marc Burrage. ...

Keep connected

This week we continue to look at the steps you can take to keep your personal brand in order, so that you can stay ahead of the growing competition in Hong Kong's job market, writes Marc Burrage. ...

Review and renew

Last week, we touched on why it’s so important to have a positive personal brand – it’s a great way to get noticed and get ahead in a competitive job market, writes Marc Burrage. ...

Launch your brand

Having a positive personal brand has always been a good idea and is a way to get ahead in a competitive job market, writes Marc Burrage. ...

Digital decisions

With social media playing a larger part in recruitment, jobseekers have to perfect their online profiles, writes Andrea Zavadszky. ...

Loyalty has financial merits

Job-hopping for pay may offer a short-term gain, but it can be detrimental to your career in the long term and even have a negative impact on your personal brand in the jobs market, writes Marc Burrage. ...

Talk the talk, walk the walk

Last week, we examined some of the factors that go into building up a recognisable personal ... ...