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Tag: Ketchum

PR association in HK elects new board

Backed by its close to 30 member firms, the Council of Public Relations Firms of Hong Kong has selected its board of directors for 2013-2014, led by Rachel Catanach of FleishmanHillard, with a new position created for a student representative ...

Hollow the leader

A loss of faith in the current generation of bosses is sparking calls for Generation X to seize the reins, writes John Cremer. ...

The message is the medium

Branding, an intangible yet powerful marketing weapon for corporates and even individuals to stand out from the crowd, is always the expertise of ... ...

Catching up with Ketchum

Public relations (PR) consultancy Ketchum is set to add a slew of courses to its mainland staff training programme, Ketchum University, which is often credited as one of the ... ...