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潘樂鳴博士
〔 英國特許市務師、英國特許市務學會 ( 香港 ) 副主席 ( 公共關係及社交媒體 )〕
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【專家話你知】精英運動員都要懂市場定位
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學生運動員入學計劃
明年便是東京奧運會。家長們經常討論「精英運動員」的生涯規劃;現在香港小學和中學重視「一體一藝」。很多家長們努力培養孩子運動興趣,但他們大部分都不希望兒女成為職業運動員......
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【專家話你知】學校簡介會:一場Marketing Show
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筆者作為父親,為兒女選擇學校是一件很頭痛和長期思考的問題。兒子和女兒都是就讀俗稱「傳統名校」,但它們是資助學校.......
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【專家話你知】電子競技興起 創造嶄新工種
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自從筆者的文章面世之後,很多讀者提問電競這個新興行業的發展。電子遊戲機是任天堂在1998年推出紅白機和超級馬里奧兄弟揭開序幕.......
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【專家話你知】新科技的迷思
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筆者最近出席香港浸會大學僱主午宴,被即將畢業大學生問到金融科技是否會衍生很多新的職位。各位同學必須明白.....
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